If you take part in email marketing it’s worth taking a few minutes to familiarise yourself with the law on spam. The law in the UK (the US will be covered in the next post) regarding spam emails is relatively straightforward and spending a few minutes making sure that you understand what you can and can’t do will keep you on the right side of the tracks and help you avoid fines of up to £5000!
We often get queries from Gmail users asking something like this:
You have a range of choices when deciding which account to use to manage your group email. In this post we’ll take you through your options but... before we start it’s worth noting that we offer free trials for both single and multiple list accounts so if you have a one-off email campaign or short-term project that requires group email management then why not use the free trial - it won’t cost you a thing!
With Simplelists you have the option to send emails that are plain text or HTML. So which should you choose?
If you’re setting up a discussion group these days you have a lot of options to choose from. You could use a social media platform, such as a Facebook ’closed’ group, to host your discussion or you could choose to use a group email service like Simplelists.
In our last blog post, we explained that your email delivery rates might be reduced if your list members report your emails as 'spam’. A feature of Simplelists is that we enable the members of your list to engage easily in private group discussion with one another. So, it’s important that your emails get opened and that your members don’t mark them as spam before doing so, whether accidentally or not.
It’s becoming more common for people to report emails as spam, even if they signed up to a list in the first place. If enough emails are reported as spam, delivery rates can be reduced and in the worst case scenario email addresses can be blacklisted and emails won’t get through at all.
We’ve recently produced some videos with instructions on how to use your own domain with your email lists. The main advantage to using your own domain is that you can brand the entire Simplelists system as your own.
We are very happy to let you know that Simplelists have acquired DiscussThis, another group email service.
If you’re using Simplelists for email marketing campaigns then the email you send will probably contain a link to a webpage so that readers can go to your website. It’s really important to get this landing page right - here are some tips...